NAIDU SETS THE PACE BY SIGNIFICANTLY REDUCING THEIR CARBON (CO2) FOOTPRINT
Boss Naidu started in the logistics and transport business in 1993 with a one tonne truck that he drove himself. He partnered with Nadarajan Transport during this period but he had bigger dreams. Boss Naidu was transporting goods in Johor diligently for about 5 years before establishing his own business, Naidu Trans Logistics Sdn Bhd and started purchasing trucks to expand his business. Since then, his business has seen constant growth in terms of clients as well as delivery locations.
More than two decades after inception, Naidu Trans is a key player in the logistics and transportation industry in the southern state of Johor. The Skudai based company now services the entire state of Johor as well as delivery to Singapore, Kuala Lumpur and even up north to Ipoh and Penang, transporting an average of 700 to 800 freight containers per month. Naidu Trans has a fleet of 38 Scania trucks and is run by a father and son team. With vast experiences in logistics and transport, Naidu Trans understands in order to be a premium brand that provides the most premium service to its customers while ensuring the environment is taken into serious consideration, investing in the right products and services are essential.
Being a truck driver himself, Boss Naidu knows that his trucks must be reliable and fuel efficient in order to achieve cost savings in the long run. Any delay or breakdown would affect the delivery schedule and the ripple will affect the business. The trucks must also be comfortable, safe for the drivers as well as reduced impact to the enviroment due to the long hours spent transporting goods and freights to the respective destinations. Ever since Naidu Trans bought its first Scania truck, the company has never looked back.
“Our trucks are always on the road and it is important for us to have trucks that are robust to withstand all the elements with minimal or no downtime at all. And from my personal experience, Scania trucks have proven themselves to be the right trucks for the job in terms of performance as well as reduced carbon footprint,” commented Managing Director of Naidu Trans Logistics Sdn Bhd, Boss Naidu.
To provide premium service, Naidu Trans empowers its drivers to perform better while on the job as better performing drivers can improve the company’s performance as well as help to reduce Naidu Trans overall carbon footprint. Drivers are hired based on strict criteria- the right attitude and behaviour. Regular coaching is conducted with the drivers to help them improve their performance and with Scania’s Fleet Management System, Naidu Trans can further fine-tune its drivers to achieve the best driving. An incentive programme was also created to award drivers with excellent performance in terms of lowering their idling time, harsh braking and speeding while increasing coasting resulting in the ultimate reduction of fuel consumption.
Being the first Scania Ecolution partner in Johor, Naidu Trans wants to ensure that it is leading the way in terms of reducing its fuel consumption and reducing its impact to the environment as part of being a good company. Naidu Trans has already seen very positive results within the first few months of signing the Scania Ecolution and want to achieve better results because at the end of the day, it benefits the environment.
Mr. Boss Naidu
Managing Director of Naidu Trans Logistics Sdn Bhd
“We want our drivers to learn from each other and to refer to each other as role models. The recognition and award also motivate the drivers to perform better as they know the company appreciates them thus creating a more proactive working environment. This also benefits the company as when our drivers perform well, a positive domino effect is created which ultimately leads to a reduction of our operating cost as well as lower our environmental impact,” added Boss Naidu.
In addition to having the right truck and the right drivers, Naidu Trans also believes in practicing a sustainable business in order to achieve success. For this, Naidu Trans turned to Scania Malaysia as the company is known to be at the forefront of providing sustainable transport solutions to its customers. With Scania Ecolution, Naidu Trans can further reduce its fuel consumption and carbon dioxide (CO2) emissions that ultimately lead to further reduction in the total operating cost thus translating to a more sustainable and profitable business.
Naidu Trans commitment towards sustainability is evident by the results it managed to achieve within months of being a part of the Scania Ecolution partnership. The company reduced its CO2 emissions by 35,000kg which is equivalent to planting approximately 1,590 trees that has been flourishing for the past one year.
“As we are the first Scania Ecolution partner in Johor, we want to ensure that we are leading the way in terms of reducing our fuel consumption and reducing our impact to the environment as part of being a good company. We have already seen very positive results within the first few months of signing the Scania Ecolution and we want to achieve even better results because at the end of the day, it benefits the environment and of course our future generation,” summarized Boss Naidu.
Naidu Trans empowers its drivers to perform better while on the job in order to provide premium services to its customers. Drivers are hired based on strict criteria- the right attitude and behaviour. Regular coaching is conducted with the drivers to help them improve their performance and with Scania’s Fleet Management System, Naidu Trans can further fine-tune its drivers to achieve the best driving.
Mr. Boss Naidu
Managing Director of Naidu Trans Logisitics Sdn Bhd