Algiers, Algeria – Scania Middle East's local partner & distributor, SAIDA Automotive, recently hosted a highly successful customer event to promote the Scania SUPER. The event was a true celebration of partnership and progress, bringing together over 100 valued clients, prospects, and banks.

“This event was a true celebration of partnership and progress. Bringing together 100 of our valued clients, prospects, and banks in Algeria reinforced the trust and shared ambition that drive Scania’s success in the country. Beyond showcasing our latest innovations, it was a moment to recognize the loyalty of our clients and the dedication of our team. The connections made and the deals initiated confirm the growing demand for sustainable, reliable transport solutions in Algeria. This is just the beginning of an even stronger collaboration,” shares M. Arezki Sadli, Brand Manager of SAIDA Automotive.

The event was a significant success which underscored the strong interest and engagement within the Algerian market. During the event, two loyal clients were recognized for their 2024 purchases and were presented with exclusive Scania memorabilia. Additionally, the dealer ATS & L was recognized with a custom Scania trophy. All attendees received exclusive Scania gifts, adding a personalized touch to the event.

The event had a significant commercial impact, with on-site discussions leading to a promising order of 50 trucks, which is currently being finalized. Additionally, five new clients are now in active discussions with Scania, highlighting a growing demand for sustainable and reliable transport solutions in Algeria.

The event not only showcased Scania's latest innovations but also reinforced the trust and shared ambition that drive Scania's success in Algeria. The connections made and the deals initiated during the event confirm the growing demand for Scania's sustainable and reliable transport solutions in the region. This event marks the beginning of an even stronger collaboration between Scania and its growing loyal customers in Algeria.

For more information about Scania's trusted partner in Algeria, SAIDA Automotive, click here.